If you own and/or manage a website, then you need to understand how to read and use these 7 basic metrics in Google Analytics; these metrics can help you fix, improve, strengthen and ultimately optimize your website’s performance based on actual visitor activity. [ + ]
Here are 5 basic competitive factors to assess and analyze when planning a website so that it stands out in your industry and engages your visitors’ interest. [ + ]
Here are five simple marketing reasons why updating your website to satisfy your customers’ expectations and needs, is an asset that can strengthen your market position. [ + ]
Increase the time spent by web visitors on your site and get more conversions using these eleven (11) questions that all visitors ask themselves as they interact with your website, starting with your home page! [ + ]
Beyond the “wow” effect of Augmented Reality (AR) in the entertainment business, this article explains AR and how this surprising technology is used by more and more companies and organizations to put their marketing in overdrive so as to get clients and prospects to respond to their calls-to-action! [ + ]
From search engine optimization to direct mail, here is a reminder of thirteen (13) actions that you can do during the year to get your marketing message to the most number of target-customers for your product, service or even your social cause! [ + ]
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