11 Questions : Will Your Website Pass The Test?
Increase the time spent by web visitors on your site and get more conversions using these eleven (11) questions that all visitors ask themselves as they interact with your website, starting with your home page! [ + ]
Augmented Reality : to boost marketing response
Beyond the “wow” effect of Augmented Reality (AR) in the entertainment business, this article explains AR and how this surprising technology is used by more and more companies and organizations to put their marketing in overdrive so as to get clients and prospects to respond to their calls-to-action! [ + ]
Marketing-communication : 13 actions you should do
From search engine optimization to direct mail, here is a reminder of thirteen (13) actions that you can do during the year to get your marketing message to the most number of target-customers for your product, service or even your social cause! [ + ]
The newsletter, your essential marketing tool
A well-planned newsletter program is an essential marketing tool that builds brand loyalty and guarantees a return on investment. [ + ]
The Free Offer: an effective lead generation tactic
The «free offer» is still a very effective lead generation tactic to develop qualified prospects to whom you can then present/sell your product or service. [ + ]
Marketing Automation 4 Components
Part 2 – Here are the 4 basic components common to all marketing automation systems that are used together to deliver a constant high ROI. [ + ]
Marketing Automation Demystified
Part 1: What is web-driven marketing automation and how can it benefit your overall marketing process and deliver a constant high ROI ? [ + ]
Graphic design basics and your website
Four (4) essential graphic design principles that you can follow to make all your marketing succeed, including make your website more engaging. [ + ]
Landing Page Basics
The “landing page” is a tactical web marketing tool that is commonly used throughout the internet. This short article briefly explains what it is and the different ways it can be useful for your own internet marketing. [ + ]
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